Container Events
In this newsletter I’ll teach you how to create container events, give you a sample example of a container event I threw myself, how to funnel girls to your container events and how to effectively market them so that with each week and month your container events improve.
Why Container Events are Important
Container Events are important for a few reasons:
Container events work as a mass group date. Instead of setting up multiple day 2’s throughout the week, you invite all the girls in your funnel to this central group date, which maximizes efficiency.
A container event allows you to utilize social proof and pre selection. By creating a group date with high status males and multiple women you trigger social proof and pre selection.
No particular person is obligated to attend. Therefore, much of the pressure associated with a 1:1 date is removed. You’re actually encouraging her to bring her friends.
Unlike a 1:1 date, a container event is marketable. Because of the social proof and pre selection present at a container event, you can market these events via Instagram to then create more leads for future events.
How to Create a Container Event
In this section I’m going to walk you through the fundamentals of setting up a container event. We’re going to define the people you want your container event, the venues and the sequence of venues for the night.
Weekly container events will focus on consistency and simplicity. Monthly container events will require more thorough planning and structure.
Both the weekly and monthly demand the basics. Knowing who you want at the event, where to take them, and how it all comes together.
Define the people
We’re going to start by defining the women and high status males you want at your container event.
Some of these people will already be in your social circle, some will be high status males and industry professionals and some will be girls you’ve met throughout the week that you will funnel to this container event. Take a moment and define the girls and high status males you want to invite to your container event.
Who are the specific girls you want at your container event?
Who are the high-status males you want to connect with?